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Peak District, UK, 2nd October 2012 (PRWEB UK) 2 October 2012

Peak District Online add Matlock and Matlock Bath to their expanding Peakapaedia of knowledge as new pages are added today.

With a website attracting more than 200,000 unique visitors a month, the team at PDO toast the success of more interesting facts and information added to a website full to bursting with everything a visitor to the area needs to know.

“Matlock is an ancient spa town in the heart of the Peak District,” explains Jim Dobson, one of the directors for Peak District Online. “We’ve added another 10 pages so far and it’s an ongoing process. We aim to increase its popularity as a holiday destination in the UK and we’ve uncovered facts even we didn’t know. All our team at the office have had great fun researching the history but also bringing the website up-to-date with the latest special offers for holiday accommodation available in this glorious part of the Peak District.” He goes on to say, “Matlock is a great base for anyone thinking of staying in the Peak District or having a short break away, because it is so close to other wonderful villages we have here such, as Bakewell. There is also Chatsworth House of course and other stately homes and attractions just on the doorstep.”

Accompanied by photographs taken by the directors themselves, Steve Wake is very proud his photography has been put to good use. “We are all so passionate about the Peak District and to be able to indulge in my hobby and use it to bring to life the wonderful writing our researchers have come up with, is a real privilege.”

What started off as a small family run business, has grown into a website famous for its photography and well written text about local history, visitor attractions and any events which take place throughout the year.

The experts providing the largest directory online for holiday accommodation and Peak District cottages in the UK, http://www.peakdistrictonline.co.uk, add more pages to Matlock Bath, the inland seaside resort, which is a mecca for motorcyclists who travel for miles around and line the promenade with their shiny gleaming vehicles every weekend. The popular town with a distinct resort feel about it is visited by many and the delights of the place are brought to life with the new research.

See new pages as they are added and visit http://www.peakdistrictonline.co.uk today to discover more about each Peak District Village.

New York, NY (PRWEB) June 02, 2012

Tired of getting your copy stolen?

As Lürzers Archive lives up to its name as the worlds most stolen magazine, you can never be sure who owns your copy at the end of the day.

Lürzers Archive is full of the best advertising, design, photography and inspiration from all over the world. No wonder the people in your office steal your copy all the time!

So to combat this crime Leo Burnett / Arc London have created the Untouchable Covers designed by Mark Denton of Coy! Communications which will then turn the un-putdownable into something un-pickupable for the colleagues of creatives.

Ben Gough, the creative at Leo Burnett / Arc London who came up with, wrote and art-directed the concept explains how the idea came about; I was on luerzersarchive.net when, on one of the pages, I saw Lürzers being described as the worlds most stolen magazine, which completely rang true. I am furious when someone nicks my copy (and I ignore the fact that half of my own collection has been pinched from other people). Very quickly I had come up with ideas to create anti-theft devices to turn Lürzers into something you dont want to steal and the Untouchable Covers idea was born.

Untouchable Covers are magazine sleeves that not only disguise your precious Lürzers Archive but turn them into publications so boring, unpleasant or controversial that no one will pick them up, let alone steal them.

The pre-launch idea was to kick off with the world´s most beautiful Lost Posters. Top illustrators created amazingly attractive, ambient lost posters, which were sited in and around leading advertising agencies they have been spotted on lamp-posts, in lifts and as leaflets in agency receptions.

We then offered Untouchable Covers free to new subscribers to the magazine, to protect their new investment. After all, who is going to want to steal your copy when its turned into Bucket Collector, Doily News, De-Worming World, Cock Handler, Account Man Monthly or Spreadsheet Enthusiast?

There was only one person crazy and talented enough to design them and that was Mark Denton, says Ben. Luckily he loved the idea so it was shot by the brilliant Fern Beresford and designed by Mark at Coy! Communications.

But the road wasnt always as straightforward as that, Ben explains, I wanted to do one magazine called Bollards but, amazingly, that already exists.

At Cannes Lions advertising festival which is from June 17 23rd the campaign will be promoted at the booth of Lürzer´s Archive. Potential readers of Lürzer´s Archive can subscribe for one year and get one of the covers for free. The subscribers are then safe in the knowledge that their copy will always remain in their possession with one of the six beautifully unattractive covers.